Now, this word ‘innovation’ could be defined and interpreted in many ways. I don’t desire to go into the technicalities but I will explain this in a simple way. Innovation is basically the introduction of a new idea, thinking, model, system, process, product or service etc. aimed at creating and delivering value for an enterprise. It is the application of new and better solutions to meet existing market needs or even entirely new including unknown market needs. I will leave it at that for now, but if you have an innovative and inquisitive mind to understand more about this word, you could look for any related resources anywhere and proceed to satisfy your curiosity. Ok? The main issue is that there are so many entrepreneurs today who have no clue about innovation. They do not understand the power of an innovative mind in business. My article today is aimed at highlighting some critical points an entrepreneur should know.
Let me start by using some quotes about innovation. I guess you know these powerful guys I’m going to quote from. If you don’t, I encourage you to find out more because they are very powerful guys in the world of entrepreneurship. You could pick a few good things from them if you have an open mind. Don’t you think so? In the words of Brian Tracy; ‘All breakthroughs in business come from innovation, from offering something better, cheaper, faster, newer, or more efficient in the current market place.’ Michael Dell once had this to say; ‘It’s through curiosity and looking at opportunities in new ways that we’ve always mapped our path at Dell. There’s always an opportunity to make a difference.’ An anonymous writer once wrote this; ‘Do not go where the path may lead, go instead where there is no path and leave a trail.’ Quoting Steve Jobs; ‘A lot of companies have chosen to downsize, and may be that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.’ Job additionally said; ‘Innovation distinguishes between a leader and a follower.’
Again, I will leave the quotations at that. You might accuse me of not being innovative by just using other people’s quotes in my blog. I refuse that allegation. I can assure you that this blog platform is one of the innovative ones on entrepreneurship; one of the best entrepreneurship resources. I challenge you and I’m ready for a fight (not physical of course) to defend this. I prefer physicals in other areas of life. Not the physicals that lead to unwarranted destruction and waste of time leave aside belittling. Not the ones that lead to rearrangement and deformation of body parts. I’m not afraid by the way. I’m as bold as a lion, but as harmless as a dove. So, back to my point about innovation, it is normally said that each innovation is a link, the perfection of that which was before and the foundation of that which will come after. I candidly think that many entrepreneurs and enterprises out there are missing out on some good things because they are not placing enough focus on innovation. I’m not telling you to invent a rocket with the size of a cell phone. So don’t run away. Let’s just consider a few things about innovation. Ok?
Here now we go.
In conclusion, the above are some key things an entrepreneur must know about innovation. I thought I should share this with you today. It’s about the power of innovation and creativity. It’s about the advantages of innovation and creativity. I believe you can derive from this write-up some good action points regarding innovation in your business, whatever it is. If you can’t see anything in this article to pick and implement, then you are certainly leaving the right side of your brain extremely idle. Not good I think!
With every good wish,
The Wise Entrepreneur