Ever heard about ‘execution culture’? May be or not. Simply stated, the execution culture in an enterprise is that culture of action, accountability and responsibility. It is the culture of getting things done right and expeditiously, including following through to conclusion to ensure results are achieved. It involves setting clear and realistic targets and ensuring that goals and objectives are achieved in a continuous way. Executives execute. Your enterprise executives (including yourself) and other staffs must execute. Without this, you can forget about serious progress in your business. But don’t you need progress?
Now, I do hope you understand and appreciate the above simply description of the execution culture. While it’s easy to talk about execution in an enterprise, the reality in the business world out there is that countless enterprises don’t really put emphasize on this. This is one of the reasons for mediocre business performance. Worse, you find some entrepreneur blaming competition, bad luck, bad market etc when there is hardly any iota of the execution culture in their enterprise. Anyway, what must you as an entrepreneur know about the execution culture? Let’s quickly consider this below, right?
I guess that’s enough for today. I don’t think I need to compel you to adapt a good execution culture anyway. By the fact that you are an entrepreneur you might have some of it already, but what matters is where you execution culture is taking you. Isn’t it? One thing is certain, and this is what I am saying. Mediocre execution cultures make mediocre enterprises. Mediocre enterprises can only satisfy mediocre customers. Mediocre enterprises cannot compete in the current dynamic business world, and will soon become extinct.
The Wise Entrepreneur